CPG & Retail

Your product in the hands of top creators

UGC for CPG and retail brands: we ship your product to vetted creators, film it in real life and scale the winners on TikTok and Meta.

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Purina
Revolution Nutrition
SVR
Dreamies
Nestlé
Zalando
Whiskas
Pedigree
Solgar

Watch what's scaling right now. Every ad below is a real creative from our repository, live on TikTok and Meta for CPG and retail brands. Tap one to play it.

Browse the repository

In consumer goods, people buy what they see in real hands. Studio shots don't stop the scroll, getting product to creators is a logistics job of its own, and winning ads fatigue as fast as you scale them.

Winners fatigue as you scale

Studio shots don't stop the scroll

Getting product to creators is its own job

+180%
conversions for Revolution Nutrition
−65%
CPA for Revolution Nutrition
18K+
winning ads delivered
3K+
creators in our network

Built for the checkout, not adapted to it. Two packages, one creative team: premium videos with your product on camera and high-volume testing on demos, reviews and offers, every one measured against CPA.

BrandFocusTop and mid funnel

Premium creator videos with your product on camera, shot like a campaign

RocketFuelLower funnel

High-volume creator ads that test unboxings, demos, reviews and offers

JetLoopAlways on · US only for now

A weekly supply of fresh product ads, so best-sellers never fatigue

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BrandFocusMid and upper funnel branding and performance

Premium UGC that keeps your brand safe and your teams happy

An exclusive package of curated videos, shaped by creative strategy artisans. Premium creators and influencers, branding creative directors on every script and a curated team of video editors on every asset. Quality over quantity.

Top funnelMid funnelLower funnel

What's included

  • Premium creators and influencers, one per concept
  • Branding creative directors on every script
  • Script revisions and content quality checks
  • Premium post-production, up to 2 variations
  • Brand-safe content, total control of every asset
Package
12 videos
1 concept per video, 1 creator per concept
Package
24 videos
1 concept per video, 1 creator per concept
Package
36 videos
1 concept per video, 1 creator per concept
Custom
50+ videos
A proposal built around your roadmap
Add-ons Spark Ads managementPartnership AdsNiche or multiple creatorsFlexible reshoots3-month minimum
Talk to our team

RocketFuelOur performance solution

A high volume of top-performing creator ads, on a recurring basis

Always on top of trends and powered by data. The Creative Strategy Matrix defines the angles, hooks and audiences with the highest conversion potential, HookLab tests four hooks per concept, and every learning improves the next batch.

Top funnelMid funnelLower funnel

What's included

  • Creative Strategy Matrix: angles, hooks and audiences
  • UGC creators native to your niche
  • Post-production revisions
  • Performance analysis and creative audit
  • 9:16 format with 12-month usage rights
Starter
10 concepts
5 creators, 2 videos each. With HookLab: 10 concepts × 4 hooks, 40 ads.
Growth
24 concepts
12 creators, 2 videos each. With HookLab: 18 concepts × 4 hooks, 72 ads.
Scale
72 concepts
36 creators, 2 videos each. With HookLab: 24 concepts × 4 hooks, 96 ads.
Add-ons Extra formatsCreator and script approvalsAdditional languagesExtra creatorsRetainer or RevShare
Talk to our team

JetLoopLower funnel

Your creative supply chain, delivered every week

Turn scrolls into stops, stops into clicks and clicks into sales. Fresh ads land every week with four hooks per concept, with talent sourcing and creative strategy built in. Less briefing, less back and forth, more momentum.

Top funnelMid funnelLower funnel

What's included

  • Fresh ads delivered every week
  • Four hook variations per concept
  • Talent sourcing and creative strategy
  • 9:16 format, standard complexity
  • 12-month usage rights
Starter
52 ads
13 concepts × 4 hooks, 7 talents with 2 videos each
Growth
100 ads
25 concepts × 4 hooks, 13 talents with 2 videos each
Scale
300 ads
75 concepts × 4 hooks, up to 30 talents
Add-ons Extra formatsDedicated team
Talk to our team

Product shipment, handled

From your warehouse to the creator's hands. We cast top creators, ship them your product and track every sample, so production starts the day it lands.

Your warehouseYour product, packed
CreatorTop creators, vetted
ShootFilmed in real life
Your adsReady for every channel
  1. 01
    Top creatorsWe partner with the top 1% of creators, vetted for your category and audience.
  2. 02
    Product shipmentWe ship and track every sample, so each creator has the product before the shoot. [Confirm logistics and costs.]
  3. 03
    Real-life formatsUnboxings, demos, routines and honest reviews, filmed where your customers use the product.
  4. 04
    Ready for every channel12 months of usage rights, plus Spark Ads and Partnership Ads from the creator's own handle as an add-on.
Talk to sales

Proven on products people add to cart. From supplements to everyday essentials, consumer brands use ContentJet to put the product in real hands and scale what sells.

All case studies
Revolution Nutrition case studyRevolution Nutrition

Hyper-targeted creative connecting products to the right audience.

+180%Conversions−65%CPA

So, how does it work exactly? From creative strategy to continuous testing and optimization. Our process ensures every asset is built to perform and scale.

  1. 1

    Brief

    Full creative team handling strategy through production, on your schedule.

  2. 2

    Create & test

    Our creators produce high-performing ads. We test variations to find winners.

  3. 3

    Scale

    We optimize and scale winning creatives to maximize your ROAS.

Your brandHoliday gifting push SMJRBriefing
Team assigned01 · Brief
GoalPurchases under target CPA
AudienceGift buyers · US + UK
PlatformsTikTokMeta
SMJR Your creative teamStrategist, scriptwriter, editor Kickoff Tue
Winner found02 · Create & test
3K+ creatorsacross 21 countries
WinnerHook C · 3.9% CTR
Hook test · 4 variationsCTR
ANobody told me this…2.1%
BI tried it for 7 days2.7%
CStop scrolling if you…3.9%
DPOV: you finally…1.6%
Live in 4 markets03 · Scale
ROAS3.2×+128%
+6 iterationsof the winning hook
Live inUSUKDEFR

Customer stories

Consumer brands scale with ContentJet. Revolution Nutrition on putting the product in the right hands and scaling what sells.

All case studies
+180%conversions
−65%lower CPA
Built with
  • Hyper-targeted creative

Hyper-targeted creative connecting products to the right audience.

Revolution NutritionCampaign snapshot

Get your next winning ad

Build a creative system that puts your product in the right hands before budget gets wasted.

  1. 1Tell us about your brandCompany, contact and monthly ad spend.
  2. 2Book a strategy callPick a time that works, right from this form.
  3. 3Meet your creative teamHooks, top creators and a testing plan for your catalog.
NA3K+ creators across 21 countries
Your details
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Questions, answered. Rights, formats, approvals and how a partnership works. Anything else, our team will walk you through it.

Talk to our team

We ship it to them and track every sample before the shoot. [Confirm logistics, who ships and who covers costs.]

We partner with the top 1% of creators and influencers, vetted for your category, from micro to mega.

[Confirm the policy for returning samples.]

Every video includes 12 months of usage rights, on every package. Need longer? Extended rights are available as an add-on.

Yes. Spark Ads and Partnership Ads are available as an add-on on every package.

There's no fixed number. You order as many videos as you need, and the package scales with you.

Yes. On BrandFocus and RocketFuel, you approve creators and scripts before the shoot.

Yes. BrandFocus and RocketFuel run in any market, with a focus on North America, Latin America and Europe: local creators, native scripts and 3K+ creators across 21 countries.

RocketFuel starts with a trial, then a 3-month minimum, with better rates on 6-month and 1-year plans. [Confirm BrandFocus terms]